Innovation & Gen Al
Generative Al is creating enormous competitive advantage. See how cloud is turbocharging the revolution.
Commercial advantage through the creative power of generative AI
Generative AI is a new science that can create new content, ideas, and insights to bring a new dimension to productivity, creativity, and innovation for businesses of all shapes and sizes. Its rapid growth and immense potential have led to a surge in adoption by many of the world's most forward-thinking organizations. According to Goldman Sachs Research, the technology could drive a 7% (or almost $7 trillion) increase in global GDP and lift productivity growth by 1.5 percentage points over a 10-year period1.